Buy a drink for a friend no matter where they are in the world with Pepsi’s new Social Vending System.
The new vending machines allow you to select your beverage gift, enter your friend’s details, add a personalised message and your friend will receive a code via SMS to redeem at a nearby social vending machine. You can even record a video message which can be viewed when your friend redeems their gift.
This development in interactive vending technology extends what is usually an everyday purchase transaction into a fun, social activity that encourages sharing with friends.
Insight
Enhancing physical product through emerging technology offers brands the opportunity to create remarkable experiences.
