Sagras, the #1 beer brand in Portugal, wanted to create a website to launch their new chocolate beer.
It all started with commissioning Portugal’s top chocolatier to hand carve every page, every button, every bit of copy of the website in chocolate, which was then photographed and turned into a working website.
To invite fans to try the new product, Sagres offered a piece of the chocolate website and a 6 pack of Sagres Preta Chocolate. We’ve always wondered what a website would taste like…
http://www.vimeo.com/24820327Fad or Future?
Have your say and vote below.
