Coca-Cola has been spreading happiness in various creative ways for years, but The OFW Project, by Coke in the Philippines will help you remember that being chained to a desk all day here in Australia isn’t that bad.
There are more than 11 million Filipinos working in countries outside of their native Philippines, many who are separated for years from their loved ones in order to ensure better lives for their families.
Extending its “Where Will Happiness Strike Next” campaign, Coca-Cola decided to reunite some of these OFWs, or Overseas Filipino Workers, with their families for the holidays, as depicted in this beautiful online film.
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