#109
  1. 1. Taking steps with Pick Up & Play technology
  2. 2. Today’s forecast is… colourful
  3. 3. IKEA’s smallest store in the world
  4. 4. Smart Car serves up Pong installation
  5. 5. Tupac rises again at Coachella
  6. 6. Viral ad of the week
  7. 7. Viral video of the week
  8. 8. Website of the week
  9. 9. App of the week
  10. 10. TV Ratings
  11. 11. That’s it for this week

Tupac rises again at Coachella

Published on the 17th April 2012

On 13th September 1996, American rapper and actor Tupac (2Pac) Shakur was gunned down in a drive-by shooting in Las Vegas. As of five years ago, he had sold more than 75 million albums worldwide. And now he’s back, well almost.

During the headline Dr. Dre set at Sunday night’s Coachella 2012 festival the audience was treated to an unusual cameo appearance. A 3D holographic rendering of Tupac, with footage from past live performances, sent Twitter into meltdown!

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Is this the shape of things to come? Are we going to see the Fab Four or Elvis make a comeback, or will Jimi Hendrix set fire to another Fender Stratocaster? Either way, this could herald a new era of possibilities for monetising archived footage of the legends of yesteryear.

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